Use Pinterest to market your small business

1) Create boards with keywords in your title

2) Create vertical images to maximize your real estate
I create images that are up to 750 pixels by 1500 pixels. This creates an engaging invitation to repin your pinned article. Add up to 500 words of text . Add a link to your blog article and 5 hashtags in your description

3) Use a “Pinterest for business” account for analytics

4) Use Rich pins
From Pinterest: “there are five types of Rich Pins: movie, recipe, article, product, and place. To get started, you’ll need to prep your website with meta tags, test out your Rich Pins and apply to get them on Pinterest.

5) Create collaborative boards

Collaborative boards can help you reach a new group of pinners and have your pins be seen by more people. You do need to be careful about which boards you join because all the pins will show on your Pinterest presence as well.

6) Best Times to Pin

The best times to pin depend on your target audience’s habits, so you should always test for your specific optimal posting times. But, for your general information, according to SocialFresh, on average, the best times to post are 2PM – 4PM and 8PM – 1AM, Saturday morning is THE best time to post.

7) Post Frequently

To get more Pinterest followers, you should post between 5-30 new pins every day. Make sure you are not just repinning the content of others, but also pinning your own unique pins with your own content.

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