Brand identity and engagement for sports

Creating a New Brand Identity Online to Build Engagement with the Target Audience

Chhattisgarh Pradesh Basketball Association is a Bhilai-based sports organisation that provides focused, fun & family oriented basketball training to children aged between 5 to 15 years using skilled International & Indian coaches across India..

Client’s Need

Generate Engagement between youngsters of all age groups and inculcate a love for basketball and build an alternative career goal of taking sports as a profession and means of livelihood.

In addition to this, they wanted their Website to establish their Brand Image Online & give out relevant information about their players, programs, coaches & their details

The Solution

Developed a website using a attractive user interface design and unique user experience.

Student Registration –

Designed a Module for the Parents to register their children for the Courses offered  with the convenience of Online Payment

Student Records and Search –

To track student performance and apply for participation in different games at junior, sub junior, state, senior levels.